Privacy Policy

Last Updated: 2024-07-23

This Privacy Policy shall only be applicable to products, websites and services (hereafter referred to as “Services”) offered by Capitara. Under no circumstances, shall the policy apply to any third-party websites that may be linked to our websites. Such third party websites will be governed by their own privacy policies, which we strongly encourage you to visit and review, and we accept no responsibility for the content or the use of such websites, nor for their data privacy policies. 

This Privacy Policy applies to the collection, processing, and use of personal data in the context of a subscription to our Services and when visiting the Capitara website.

This Privacy Policy shall illustrate to you, as a visitor to our website or as a customer of our services, what type of information we collect and how we use it.

For a better understanding of the following information, please find hereinafter a few explanations on the use of certain terms:

When we use the terms “We”, “US“, “Our“ we refer to the company Capitara, whereas the terms “You“ or “Your“ refers to you as a visitor of our website or user of our Services.

By using Our Services You explicitly accept and agree to be bound by the terms of the current Privacy Policy. If you do not agree to these terms, please stop using the Services and do not access our website.

2. Information Collected and Use Thereof

2.1. Information collected

We collect certain personal information from you when you sign up to our Service or otherwise interact with us (for example, when requesting demos, attending events or signing up and participating in courses provided by us). Such information can be used to identify you and typically includes name, work email address, job title, telephone number, product usage, and any other information that we deem necessary for the provision of our Service to you or that you provide to us voluntarily (ex. information about yourself that you tell us in our correspondence).

Whenever you visit our Site or Service, we collect non-identifying information from you, such as your IP address, referring URL, browser, operating system, cookie information, and Internet Service Provider. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, this information alone can generally not be used to identify you and is used by us only on a statistical level to improve our Site and Service.

2.2 Information from Third Parties

We may collect information about you from third parties, as permitted by law, such as data providers, third-party advertisers, and other commercially available sources; public sources such as publicly available social media pages; and third-party services that you choose to connect to your models. We may combine this information with other information we collect.

2.3. Use of your information

We may use your information to:

  • Provide, operate, maintain, and improve our Services;
  • Communicate with you about our Services, including by sending announcements, updates, security alerts, and support and administrative messages, subject to any opt-out preferences you have communicated to us;
  • Provide customer support and respond to your requests, questions, and feedback;
  • Process transactions you request or initiate;
  • Research and analyze the functioning and use of the Services;
  • Undertake internal research for product improvement and development.
  • Provide security and monitoring, and address technical issues and bugs;
  • In accordance with applicable law, advertise and market our Services to you, including on third-party websites, subject to any opt-out preferences you have communicated to us;
  • Protect, enforce, or defend the legal rights, privacy, safety, security, or property of Capitara, its employees or agents, its users, or others, and to comply with applicable laws, including valid legal processes such as subpoenas or requests from government authorities;
  • Audit our internal processes for compliance with legal and contractual requirements and internal policies;
  • Enforce the terms and conditions that govern our Site and Services;
  • Prevent, identify, investigate and deter fraudulent, harmful, unauthorized, unethical or illegal activity, including cyberattacks and identity theft; and
  • For any other purpose, with your consent.

We may create aggregated or de-identified data for purposes of improving the Services and as described in the agreement between Customer and Causal.

3. Disclosure of your Information

We may disclose your information to:

  • Affiliates and subsidiaries. We may share information with our affiliated entities and subsidiaries.
  • Service providers. We may share information with companies and individuals that provide us with services that help us operate our Services and business, such as web hosting, data storage, security, fraud prevention, sales and marketing, advertising, payment processing, and website analytics. Service providers may only use your information to provide us with services, not for their own purposes.
  • Advertising partners. Third-party advertising companies may use cookies and similar technologies to collect information for tailored advertising purposes. For more information, see Section 4, Analytics and Advertising, below.
  • Professional advisors. We may share information with professional advisors, such as lawyers, auditors, and consultants, in the course of the professional services that they render to us.
  • Third parties to whom we are legally obliged to disclose information. We may disclose information to law enforcement, government authorities, or others as we, in our sole discretion, believe necessary or appropriate to respond to claims and legal process (such as subpoenas); protect the property, rights, and safety of Capitara, our employees and users, and any third party; prevent an activity that may be illegal, unethical or legally actionable; or otherwise to comply with the law.
  • Business transferees. We may disclose information to acquirers and other relevant participants in business transactions (or negotiations for such transactions) involving a corporate divestiture, merger, consolidation, acquisition, reorganization, sale or other disposition of all or any portion of the business or assets of, or equity interests in, Capitara or our affiliates (including in connection with a bankruptcy or similar proceedings).
  • Other third parties, with your consent. We may disclose information to any third party when we have your consent to do so.

4. Use of Cookies

Some of the information we collect automatically is captured using cookies, which are text files containing small amounts of information that are downloaded on your device or related technologies, such as web beacons, local shared objects, and tracking pixels, to collect and/or store information. For additional information about cookies and related technologies, including details of how to opt-out, please read our Cookie Policy

5. Use of Analysis and Tracking Tools

Online analytics: We may use third-party web analytics services (such as those of Google Analytics) on our Services to collect and analyze usage information through cookies and similar tools; engage in auditing, research, or reporting; assist with fraud prevention; and provide certain features to you. To prevent Google Analytics from using your information for analytics, you may install the Google Analytics Opt-out Browser Add-on by clicking here.

Online advertising: We allow select third-party advertising technology partners to place cookies or other tracking technologies on your browser to collect information about you as discussed above. These third parties (e.g., ad networks and ad servers such as Google and others) may use this information to serve relevant content and advertising to you about our Services as you browse the Internet. For information about your choices regarding such advertising, see Section 7, Your Rights & Choices, below.

6. International transfer

Capitara operates globally, which means personal data may be transferred, stored (for example, in a data center), and processed outside of the country or region where it was initially collected where Capitara or its service providers have customers or facilities.

Therefore, by using Capitara Services or providing personal data for any of the purposes stated above, you acknowledge that your personal data may be transferred to or stored in the United States where we are established, as well as in other countries outside of the EEA, Switzerland, and the UK. Such countries may have data protection rules that are different and less protective than those of your country.

7. Your rights & choices

You have the following rights in relation to your personal information:

  • Right to access: a right to obtain confirmation and information about the processing of your personal information.
  • Right to rectification: a right to have your personal information corrected.
  • Right to erasure: a right to have your personal information erased. This right is limited to data that, by law, requires your consent to be processed, if you withdraw that consent and oppose the processing.
  • Right to object: a right to object against our processing if the legal ground for the processing is based on a balancing of interests or if it is used for direct marketing.
  • Right to restrict data processing: a right to demand that the processing of personal information is restricted, e.g. if you oppose the correctness of the data.
  • Right to data portability: a right to request that personal information be sent from one data controller to another. This right is restricted to data which you have submitted to us.

If you want to exercise any of those rights, please email

We aim to process all requests within a month for simple requests, however complex and/or voluminous requests may take up to three months to process. If we deny you access, we will provide our reason for doing so at the time of your request. We may request documentary proof for certain requests and we always need to verify your identity.

We generally don’t charge a fee for reasonable requests, but we may charge a fee for time and cost if an extended amount of time is required to collate and prepare material for you or if you wish to receive and we are able to provide hard copies or physical media.

Marketing communications. You may opt out of marketing-related communications by following the instructions contained in those communications. Note that you may continue to receive transaction-related emails regarding products or Services such as receipts of purchases and communications regarding updates to our Privacy Policy.

8. Children's Information

The Services are not intended for use by individuals under 18 years of age. We do not knowingly collect personal information from children under 18. If we learn that a child under 13 has provided us with personal information (as defined in the Children’s Online Privacy Protection Act, or COPPA), we will delete it in accordance with applicable law.

9. California Privacy Rights

This section applies only to California residents. For purposes of this section "Personal Information" has the meaning given in the California Consumer Privacy Act (“CCPA”). It describes how we collect, use, and share California residents' Personal Information in our role as a business, and the rights applicable to such residents. The CCPA requires businesses to disclose whether they sell Personal Information. Capitara is a business, but does not sell Personal Information. For information on the categories of Personal Information we process, please see “Information Collected” above. The business and commercial purposes for which we process Personal Information are described in the “Use of your information” section. For information on how we share the categories of Personal Information we collect, please see “Disclosure of your Information”

9.1. Your California Rights

You have certain rights regarding the Personal Information we collect or maintain about you. Please note these rights are not absolute, and there may be cases when we decline your request as permitted by law.

  • The right of access means that you have the right to request that we disclose what Personal Information we have collected, used and disclosed about you in the past 12 months.
  • The right of deletion means that you have the right to request that we delete Personal Information collected or maintained by us, subject to certain exceptions.
  • The right to correct means that the Employee has the right to correct any personal data held by the Company that the Employee believes is inaccurate.
  • The right to non-discrimination means that you will not receive any discriminatory treatment when you exercise one of your privacy rights.

9.2. How to Exercise your California Rights

You can exercise your rights yourself or you can alternatively designate an authorized agent to exercise these rights on your behalf. Please note that to protect your Personal Information, we will verify your identity by a method appropriate to the type of request you are making. We may also request that your authorized agent have written permission from you to make requests on your behalf, and we may also need to verify your authorized agent's identity to protect your Personal Information.

If you want to exercise any of those rights, please email

10. European Data Protection Specific Information

Data Subjects Rights

If you are in the EEA, Switzerland, or the UK, your rights in relation to your personal data processed by us as a controller specifically include:

  • Right of access and/or portability: You have the right to access any personal data that we hold about you and, in some circumstances, have that data provided to you so that you can provide or “port” that data to another provider;
  • Right of erasure: In certain circumstances, you have the right to the erasure of personal data that we hold about you (for example, if it is no longer necessary for the purposes for which it was originally collected);
  • Right to object to processing: In certain circumstances, you have the right to request that we stop processing your personal data and/or stop sending you marketing communications;
  • Right to rectification: You have the right to require us to correct any inaccurate or incomplete personal data;
  • Right to restrict processing: You have the right to request that we restrict processing of your personal data in certain circumstances (for example, where you believe that the personal data we hold about you is not accurate or lawfully held).

If you want to exercise any of those rights, please email compliance@capitara.ai. Please note that we may request you to provide us with additional information in order to confirm your identity and ensure that you are entitled to access the relevant personal data.

11. Changes to This Privacy Policy

We may update this Privacy Statement periodically to account for changes in our collection and/or processing of personal data, and will post the updated Privacy Statement on our website, with a “Last Updated” date at the top. If we make material changes to this Privacy Statement, we will notify you and provide you an opportunity to review before you choose to continue using our products and services.

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